Monetise Digital Screen Networks with Adflux CMS
The cloud-based CMS platform that helps you book, manage, and schedule retail media campaigns across your in-store digital screen network — intelligently, at scale.
One Platform. Every Layer.
Adflux delivers the entire retail media stack — fully integrated. Screens, audio, programmatic monetisation, and privacy-first analytics under one governed operating model.
Screens
The Control Plane of Your Network
The Adflux CMS is the operating system of your entire screen network — purpose-built for enterprise digital signage and retail media, not adapted from generic content management tools. It provides centralised, real-time control of every screen in your network.
- Centralised, real-time control of all screens
- Location-, zone-, and screen-level scheduling
- Dynamic playlists and content rules
- Remote monitoring and device health checks
- Multi-user permissions and approval workflows
- API integrations with POS, inventory, CRM, and media platforms
Every Module. One Platform.
The Adflux CMS portal gives your entire team — sales, operations, finance, and management — a single unified workspace to run your retail media network from end to end.
Dashboard
Your Network at a Glance
The Home dashboard gives you a complete snapshot of your entire in-store digital advertising network the moment you log in. Six live KPI cards track Active Campaigns, Live Screens, Stores Online, Ad Plays Today, Revenue MTD, and Average OTS — each with period-on-period trend indicators.
Everything You Need to Run a World-Class Media Network
The Adflux CMS is purpose-built for enterprise digital signage and retail media — not adapted from generic content management tools. Every feature is designed to maximise monetisation and operational efficiency.
Remote Content Management
Manage your entire screen network from anywhere in the world. Upload and update digital content using any web browser — no on-site visits required.
Advanced Content Scheduling
Schedule campaigns weeks or months in advance. Set content to appear or expire at precise times, then let the platform handle the rest automatically.
Content Playlists
Build and organise themed content playlists. Assign a playlist to a single screen or an entire network group in just a few clicks.
Slot-Based Campaign Engine
Schedule campaigns into defined ad slots with advanced logic for reserved slots by advertiser, category, or priority. Auto letterboxing ensures perfect display across all screen formats.
Multi-User Support
Assign accounts with varying permission levels to team members. Manage approvals, creative workflows, and access controls from a single admin interface.
Remote Screen Monitoring
Monitor the health and playback status of every screen in your network remotely. Receive alerts for offline devices and view the last displayed content on each screen.
API Integration
Integrate with POS systems, inventory databases, CRM platforms, and programmatic DSPs/SSPs. Display dynamic content based on real-time data from your existing systems.
Content Tagging
Organise content into categories with digital tagging. Enable relevant promotions to display automatically during specific seasons, events, or dayparts.
AI-Powered Video Automation
Convert text-based content — blog posts, product info, news updates — into engaging videos automatically. Integrate with Google Sheets or Excel for real-time dynamic content.
Proof-of-Play Reporting
Detailed performance reporting at the booking and device level. Track first played, last played, total plays, and devices reached. Integrates with Seedooh for third-party verification.
Brand Safety & Governance
Maintain full control with private marketplace activation, advertiser and category whitelisting, creative approval workflows, and a real-time kill-switch at the CMS level.
Sub-Campaign Support
Run variations of a campaign — different creative, time/date settings, or targeting — based on device type, location, or audience. Granular per-device configuration without ongoing manual effort.
Your Screens. Our Power.
The Adflux platform is engineered to be hardware-agnostic, supporting a broad portfolio of commercial display formats. Whether you have existing screens or are building a new network from scratch, Adflux integrates seamlessly.
Ultra-Brightness LCD
Indoor and semi-outdoor high-brightness displays for maximum visibility in any lighting condition.
Fine-Pitch LED Video Walls
Large-format, high-resolution LED video walls for flagship store environments and high-impact locations.
Transparent LED
Transparent LED film and cabinet displays for window-facing and architectural applications.
LED Posters & Kiosks
Freestanding LED poster displays and interactive kiosk formats for aisle and end-cap placements.
Touchscreens
Interactive touchscreen displays for customer engagement, wayfinding, and self-service applications.
Outdoor Digital Signage
Outdoor-rated digital signage for car parks, forecourts, and external-facing retail environments.
The Integrated Flywheel
Individually, each capability has value. Together, they form a defensible, compounding ecosystem. Most competitors offer one or two layers. Adflux delivers the entire media stack — fully integrated.
Screens & Audio
Premium multi-sensory inventory across visual and audio channels creates the foundation for high-value advertising.
CMS Governance
The Adflux CMS governs content, compliance, and delivery — ensuring every campaign plays exactly as intended.
Vision Analytics
Privacy-first attention analytics validate performance and provide proof-of-attention for advertisers.
Programmatic Monetisation
RTB auction engine drives competitive price discovery, lifting CPMs 30–80% versus traditional models.
Data & Optimisation
Continuous data feedback improves yield, pricing, and advertiser confidence — compounding over time.
Strategic Outcomes for Your Business
By operating as a unified media platform rather than isolated channels, retailers consistently see larger average deal sizes, higher effective CPMs through bundled reach, improved campaign performance and retention, stronger renewals, and a shift from "test budgets" to always-on media spend.
Intelligent Content. At Scale.
Adflux CMS incorporates advanced AI-driven capabilities that transform the way content is created and managed for digital signage. These features empower users to generate engaging, personalised video content at scale — enhancing audience engagement and simplifying workflows across networks of any size.
AI-Powered Video Creation
Convert text-based content — blog posts, news updates, product information — into captivating videos automatically. Customisable templates and automated workflows ensure video production is efficient and on-brand.
Automated Content Workflows
Create and update thousands of videos seamlessly by integrating with data sources such as APIs or spreadsheets. Content is always up-to-date and relevant, with no manual effort required.
Dynamic Data Integration
Integrate with Google Sheets, Microsoft Excel, or your own data APIs for real-time campaign updates, promotions, and personalised messaging. Perfect for dynamic retail or corporate environments.
AI-Driven Campaign Optimisation
Campaign delivery and placement are continuously optimised using AI/ML to increase relevancy for customers, improve ROAS for advertisers, and maximise yield for the retailer.
Utilises AI to personalise content based on viewer demographics, behaviour, and environment. This context-aware approach enhances engagement and operational efficiency across your entire screen network.
Insights for Optimisation
The platform's AI capabilities allow for video content production at scale without additional manual effort — ideal for large networks requiring frequent content updates.
Ready to Take Your Retail Media Network to the Next Level?
Whether you're building a new retail media network or looking to unlock more value from your existing screen infrastructure, the Adflux team is ready to help. Request a demo and see the platform in action.